Song that's playing on repeat

Rudimental ft. John Newman and Alex Clare
http://youtu.be/J9-Lwpgfd1E

Press Packages

So in order to raise general awareness and spread the word of R3C/A1M Bags I decided to get some press packages together to send to various magazines and boutiques in London in the hope they like what they see. The package itself contained a press release, giving information on the brand and the background so that whoever was reading it could get an overview of the idea behind it. I also included a small product, either a purse or iPhone case depending on where I was sending it. I really think that to get the full picture of the brand you need to be able to feel the material. It's a very tactile product. So these along with a few business cards and the sprayed brand name on the packaging and the envelopes,(as branding is everything) I hope will be enough to stir a bit of interest with the big boys of fashion! Keep your fingers crossed for me. 

New year, New Products...

So, new year, new products and what better way to kick off the new year than with a new iPhone case. The one you can see is designed specifically for the iPhone 5, thought I had better get in there quick before Apple decide to bring the next one out! Perfect size, guys to fit in your pocket, girls your handbag. Very handy magnetic snap to keep it secure. This product also really benefits from the rubber material, very protective, which is a must, if like me you're lost without your phone! 

Interview for Made in Shoreditch online magazine

Interview about everything Reclaim for Made in Shoreditch online magazine, have a read...

http://madeinshoreditch.co.uk/2013/01/11/interview-with-sophie-postma-founder-of-reclaim/