Thursday, 21 February 2013

Plastic Fantastic

A big Spring/Summer trend this year is plastic/see through and as quite a few people have asked if there is any way colour can be built in to the designs, I went with the compromise. PVC! Also, rubber and PVC generally go hand in hand anyway! Sticking to some of the original sizes of the clutch bags, I have built in a PVC pannel on the front. This works quite nicely as well as you can see the brand name cut out on the underneath pannel. There are three different clutches as part of a mini collection. They are proving pretty popular so far and just debating whether to do any more, would love to know what you think.





Tuesday, 5 February 2013

Inspiration - The Light Show

Inspiration tends to be lacking slightly in January so take the opportunity to kick start February with something exciting and bright. The Light Show which is on display at the Hayward gallery at the Southbank Centre is just that. Not entirely sure where to start in terms of describing it, words don't really justify the impact of it. I can say it is by far one of the best exhibitions I have been to and that at just £11 a ticket it shouldn't be missed! 











Thursday, 24 January 2013

Press Packages

So in order to raise general awareness and spread the word of R3C/A1M Bags I decided to get some press packages together to send to various magazines and boutiques in London in the hope they like what they see. The package itself contained a press release, giving information on the brand and the background so that whoever was reading it could get an overview of the idea behind it. I also included a small product, either a purse or iPhone case depending on where I was sending it. I really think that to get the full picture of the brand you need to be able to feel the material. It's a very tactile product. So these along with a few business cards and the sprayed brand name on the packaging and the envelopes,(as branding is everything) I hope will be enough to stir a bit of interest with the big boys of fashion! Keep your fingers crossed for me. 








Sunday, 13 January 2013

New year, New Products...

So, new year, new products and what better way to kick off the new year than with a new iPhone case. The one you can see is designed specifically for the iPhone 5, thought I had better get in there quick before Apple decide to bring the next one out! Perfect size, guys to fit in your pocket, girls your handbag. Very handy magnetic snap to keep it secure. This product also really benefits from the rubber material, very protective, which is a must, if like me you're lost without your phone! 






Interview for Made in Shoreditch online magazine

Interview about everything Reclaim for Made in Shoreditch online magazine, have a read...

http://madeinshoreditch.co.uk/2013/01/11/interview-with-sophie-postma-founder-of-reclaim/